Friday, 16 March 2012

SOCIAL MEDIA IN THE MUSIC INDUSTRIES

Times have changed nowadays music publicist have realist that social media is the new social networking strategy, they have adopted the social media because is the fastest communication tool for musicians, record label and publicist to have a successful relationship in communicating with each other.  The introduction of social media is helping musicians in getting record labels unlike old school strategies where they stocked publicist and record label. read more
According to socialmediatoday posted on October 2010“Vashon Patterson realist that social networking was going to be the next big thing in the music industry”, today there social media used proves that it has increased as they are many social media that publicist use but mostly they use sites like:
 
1.    My Space to check out the clients the going to work with because that where they find most talented musicians
2.    Facebook to create a good image for their clients in engaging them to communicate with their clients
3.    Twitter is for their clients to update whatever their doing and plans of music
4.    YouTube to upload their clients favourite video for the audiences that support the clients



different social media used by musicians and music industries
http://socialmediatoday.com/vashon-60/200287/social-media-success-music-industry
 I think publicist should make an effort in assisting the clients in using this social media simply to create a communications between the musicians and their fans and it helps them to connect with other musician and music industries. According to hypepot.com on 19 January 2012 posted that“2012 will see an increased scrutiny on social media marketing strategies, metrics and results”,the social media helps the musician to keep their fans updated with their events and creates a good relationship between them and their fans. are we familiaries ourselves to social media to keep in touch with our muscians.
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6 comments:

  1. ZAwiSA Africa16 March 2012 at 06:33

    This (what you mentioned above) shows how social media can uplift/promote and make your business seccess. To some artists, media releases are no more their first option but they prefere using social media platform to promote themselves.

    ReplyDelete
  2. Unknown16 March 2012 at 06:33

    social media is a big tool through communication and marketing.any indutry take social media as an advantage to inform thier target audience.

    ReplyDelete
  3. Anonymous18 March 2012 at 23:43

    The power of social media! Is also choosen as a tool to communicate because is fast and audience can respond to the message anytime, it does not have daedline.

    ReplyDelete
  4. gracemokabane19 March 2012 at 01:29

    @ all social media yes is good advantage bbut do you think is disadvantage too

    ReplyDelete
  5. moimane19 March 2012 at 01:47

    I think social media has made life more better and easier.And that there is no disadvantage in social medai as it is very useful to most organisations worldwide.For example,advertising companies have videos on youtube advertising products

    ReplyDelete
  6. Anonymous7 May 2012 at 23:27

    Social media has its advantages and disadvantages,it sometimes kills our artist and people do not get advertisements sometimes,it causes strains in our kids

    ReplyDelete

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