Friday 17 August 2012

PUBLIC RELATION IS IMPORTANT IN THE MUSIC INDUSTRY

what Public Relations can do
Music has been of the essence in the world as it is nowadays a great source to send out messages, educate and inform. Music has the power to bring people together as a unity, but good musicians even lyricists needs Public Relation (PR) to help them into the Music world.
 Public relation is the professional maintenance of a favourable public image by an organisation or a famous person  more on PR, PR plays a more significant role than people can realise.  PR department, campaign or teams are known for their publicity which can generate value and dominate the media by creating, building good image and managing perceptions. PR campaigns distribute media or press releases which are published in different media sources and public relation practitioners have a relationship with the media sources they can help musicians to have a breakthrough in the music world by the use of free publicity they get.

Fans can't keep wanting more of the beautiful Beyoncé 
and Kanye West 's lives source:rap-up.com
 Looking at few musicians like:
  •    Beyoncé Knowles 
  •    Kanye West
  •    Jay-Z
  •     Lady Gaga 
  •     Rhinna  
  •     Chris brown

But let’s look at Beyoncé Knowles and Kanye West  I could say they have a good PR campaign to have such PR exposure .They both have broken through in the music world, they have good images and they keep being on the celebrity gossips magazines and shows because their PR campaigns develops their relation by creating media exposure for them. Both musicians interest their fans as their fans want to know more and more about them. Having a PR campaign can do wondrous for musicians as it can create a good image for them, looking at Chris Brown he had a bad image when he abused his girlfriend Rihanna but because he has  PR behind him we keep wanting to know more no matter what he has done.

19 comments:

  1. It is unbelievable what PR can do for people especially organisations and artists. it is suprising that there are still people out there who do not know or value the power of PR.

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    1. yes i think they don't how important PRP's are important we might be behind the scenes but we make celebrities famous by giving them the exposure

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  2. The talent differs, musicians may sing well but lack communication skill. While on the other hand PR's may communicate well but lack singing talent. The two parties if they work together a good relationship can be build and sales for artist will reach a peak undoubtably.

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  3. PR does wonders for artists and organisations.working together will only bring a great success

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  4. what people do is they twiat PR with marketing...

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  5. Behin every successful musician there is a oublic realtions practitioner, I beleive that with the help of an excellent prp then an artist is set to be a winner.

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  6. if the local artists can take the advantange of public relations as their main vehlice in transporting and marketing their work like overseas artists, this would be great and fruitful

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    2. thats why we need blogs or social media to inform people about the difference between this two

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  7. We are getting a relevant information from this blog.keep the good work up.

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  8. public relations is a good element for organisations including celebrities as they need to build relationships with their stakeholders.Beyoncé Knowles and Kanye West did a good thing about the campaign.this shows that they understand PR.

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    1. Yes that why we as South African should encourage our artist to have publicity so they can too have this kind of exposure or so that they can grow

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  9. very proud keep up yhe good work

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  10. A good PRP is such a valuable asset to any company, it is sad to see companies that do not apprciate public relations and at the end of the day cannot even explain why their companies are not in the media or getting the publicity they want.

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    1. i agree with you but what i ask myself is that because they don't familar with it or they just think they can't affort PR in the communication departments

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  11. PR is still one of the professions that is not taken seriously, and its impact has led a lot of celebrities and organisations to its peak.

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    1. I do agree with you do you think the profession is really given publicity out there i mean to undergrounds who don't know about it

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